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Press Release

Fat Basset Bait and Tackle Company Launches Legacy Strike 75, a Fish Attractant Rooted in a 75-Year-Old Trigger Formula

by Fat Basset Bait and Tackle CompanySeptember 29, 2026in Business3 min read

Fat Basset Bait and Tackle Company today announced the official launch of Legacy Strike 75, a thick, cling-style fish attractant that traces its origins to a trigger formula first developed seventy-five years ago.

Fat Basset Bait and Tackle Company
Fat Basset Bait and Tackle Company logoCourtesy of Fat Basset Bait and Tackle Company

CARLSBAD, CALIFORNIA

The product represents the culmination of decades of real-world testing and a commitment to bringing a time-proven approach to recreational anglers everywhere.

Legacy Strike 75 distinguishes itself from conventional attractants through its formulation and consistency. Where many liquid attractants are thin and wash away quickly upon hitting the water, Legacy Strike 75 is engineered to cling firmly to bait, soft plastics, and jigs. The thick consistency allows the attractant to bleed real fish emulsion steadily into the surrounding water column, maintaining its effectiveness cast after cast rather than dissipating on contact.

Fat Basset Bait and Tackle Company

The formula behind Legacy Strike 75 was originally created seventy-five years ago by a seasoned angler who understood the connection between scent dispersal and triggering predatory responses in fish. That individual mentored Rich Castaneda, the founder of Fat Basset Bait and Tackle Company, passing along both the knowledge and the formula itself. Castaneda, a USCG Captain, professional fishing guide, and commercial fisherman with more than thirty-eight years of experience on the water, spent the entirety of his career testing and refining the application of this attractant across a wide range of species, environments, and conditions.

The product works in both freshwater and saltwater applications. Whether an angler is targeting largemouth bass on an inland reservoir, chasing stripers in brackish estuaries, or dropping jigs offshore for bottom dwellers, Legacy Strike 75 is formulated to appeal to every species that swims. The versatility of the attractant is one of its defining characteristics, eliminating the need for anglers to carry multiple species-specific scent products in their tackle boxes.

All ingredients used in Legacy Strike 75 are natural and biodegradable, and the product is manufactured entirely in the United States. The company has emphasized that the formula contains no synthetic dyes, artificial fragrances, or chemical additives designed to mimic natural scent profiles. Instead, it relies on authentic fish emulsion as its core ingredient, staying true to the original formula that has been producing results for generations.

Fat Basset Bait and Tackle Company was founded by Castaneda with the express purpose of making Legacy Strike 75 available to recreational anglers. His mentor, the original developer of the formula, gave his personal blessing for Castaneda to bring the product to market. For Castaneda, the launch represents not just a business milestone but a fulfillment of a promise to honor the legacy of the formula and the man who created it.

The company reports that early feedback from anglers who have tested the product has been overwhelmingly positive, with users noting the attractant's staying power on soft plastics and its ability to draw strikes in conditions where fish were otherwise reluctant to commit. Several testers highlighted that the thick consistency made application easy and waste-free compared to thinner liquid alternatives.

Legacy Strike 75 is now available for purchase through the company's official website. The company plans to expand its distribution channels in the coming months as demand grows among the recreational fishing community.

About the company

About Fat Basset Bait and Tackle Company

Fat Basset Bait and Tackle Company produces Legacy Strike 75, a thick, cling-style fish attractant built on a formula originally developed seventy-five years ago. The company was founded by Rich Castaneda, a USCG Captain, professional fishing guide, and commercial fisherman with over thirty-eight years of experience on the water. Legacy Strike 75 is all-natural, biodegradable, made in the United States, and designed for use across all species in both freshwater and saltwater environments.

Fat Basset Bait and Tackle Company onlinelegacystrike75.comOpen website

Company announcement, published as provided by Fat Basset Bait and Tackle Company. Its claims are the company’s own and have not been checked by Alamo 24 News.

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